May 1, 2018
Today on the podcast we are joined Mallika Malhotra. Mallika is a Brand Photographer and Strategist at MikiFoto + Co. She helps women entrepreneurs move from invisible to impact through storytelling, branding, and photography. She is passionate about empowering women to finally be the face of their brand and share their message with confidence.
She recently published a book called, The Brand Photography Playbook: The Insider's Guide to Planning Your Photo Shoot and Building a Stand-Out Brand. It's a comprehensive guide for entrepreneurs, answering all their questions about brand photography and walking you through how to plan a successful photo shoot. She is passionate about creating supportive communities of passionate and purpose-driven women.
Today, we dive deep into the topic of visual storytelling and how it can take your from invisible to impactful. Malilka helps us understand how to figure out what our brand story is and how we can start to create imagery that resonates with our brand and our target audience. By the end of the episode, you'll have a guide on how to start growing your brand through visual storytelling.